HOW WE HELP EARLY LEARNING CENTRES REACH 100% OCCUPANCY RATE AND OPEN NEW LOCATIONS

Just over half of the childcare centres in Australia use digital marketing to reach potential families in their area. Although word of mouth is still an effective and popular approach, over 79% of Australians now use social media daily. So if you don't have an effective online presence, you are missing out on an incredibly strong channel! 

Book A Call Today

How we helped this childcare brand open 5 new centres in 2022.

When we started to work with this early learning brand, they owned 2 child care centres in Sydney. They had the ambition to open a few more.

They needed a predictable way to generate a consistent flow of enquiries and a good way to communicate on the centres' difference to give them enough confidence that once a new centre would be open, it would become profitable from day 1.  

They knew that putting their centres in front of as many potential families as possible was key, and that digital marketing will be able to do that for them, fast.

So we defined a strategy together based on their objectives,

We worked on their website...

We used Google Ads and Facebook to target families and share about their awesome programs...

After only 1 year, they opened a new centre, then another, and another... In 2022, this brand continues to expand and is opening 5 new centres, with a total of  11 centres.

Today, Paid ads is their number one source of leads, each lead coming in at a predictable, stable cost. 

Some Key Numbers

-23% Cost Per Lead

+590% Interactions

+42% Leads

+182% Conversion Rate

HOW DID THEY FIND THE CONFIDENCE TO OPEN 5 MORE LOCATIONS IN 2022, AFTER 2 YEARS CRIPPLED BY THE COVID CRISIS?

By knowing that they have a predictable and replicable source of leads,  which helps them estimate the potential revenue of their new centres. (and also because they have a brilliant concept!)

 

This can be YOUR SUCCESS STORY too. We replicate this strategy with other childcare centres. If you are ready to grow, book a call with us now!

Book A Call Today

Our approach

We set up new centres and launch campaigns in just 48 hours.

 

Your objectives & Your existing assets

We will start by talking about your objectives and reviewing and assessing you current digital profile. 

Strategy Definition

Based on this initial discovery, we will work on the ideal strategy, to reach, attract, convert and retain your audience

Targeting

We will reach the ideal customer profile specific to your catchment area.

Messaging

We will help you craft a message that is unique to your centre. We focus on your brand's difference and on the positive feedback received from your families.

Keywords

We already know what keywords work for childcare services. By implementing our already proven strategy, we can start converting straight away. 

Book A Call Today

Who We Are

We help Childcare Centres reach 100% occupation rate and open new centres

Julien created G Transition in response to a need from service businesses to improve their online visibility and target their specific audiences.

Julien is a highly skilled professional of the digital industry with over 14 years of experience in both consulting and digital.

Prior to creating G Transition, he founded and managed an e-commerce Business for over 5 years, he understands the reality of managing a business beyond the marketing function.

Julien and the team at G Transition have helped transform businesses and organizations across the globe through digital advertising.

Our secret to generate results for our clients, is that we apply a very clear methodology. 


Each business is different and we take the time to understand the specificities and the goals of the businesses we work with, before building and implementing the most adapted strategy possible.

Julien created G Transition in response to a need from service businesses to improve their online visibility and target their specific audiences.

Julien is a highly skilled professional of the digital industry with over 14 years of experience in both consulting and digital.

Prior to creating G Transition, he founded and managed an e-commerce Business for over 5 years, he understands the reality of managing a business beyond the marketing function.

Julien and the team at G Transition have helped transform businesses and organizations across the globe through digital advertising.

As seen in 

Book A Call Today

Some of our clients

Great Wrap Logo
Energy Lab Logo
logo UPowr
Wasteless Pantry logo
Great Wrap Logo
Energy Lab Logo
logo UPowr
Wasteless Pantry logo

What they say about us

Sarah Juillard
Business Owner
⭐️ ⭐️ ⭐️⭐️⭐️ "Before working with G Transition, I was struggling to find a sustainable source of leads that would help me grow my business. After explaining to Julien my business goals, he and his team worked on building a customer acquisition system using Google Ads. We saw an increase in leads and clients straight away. Now half my leads come from Google Ad and I know exactly how much each new lead costs me. I would highly recommend G Transition, Julien and his team have been an incredible support, so thank you!"
Kat Castillo
Managing Director
⭐️ ⭐️ ⭐️⭐️⭐️ "I got recommended to get in contact with Julien at G-transition, and he was very understanding and very helpful with his insights into the way to do advertising and how to approach the right audience for what I offered. In just few months into the new campaign, I was getting again lost of costumers enquiries, good leads and bookings right away from the adds we put up. Absolutely thrilled with the results and very happy to have found a person who has the patience to work with me who does not understand marketing. Totally recommend to anyone!!!!! "
Tobin Page
Founder - Australian Electric Motor Co
⭐️ ⭐️ ⭐️⭐️⭐️ “Julien and the team were able to drive significant number of leads towards our business and generate sales for electric motorcycles. The G Transition team did all the heavy lifting with the social media advertising, tested a variety of audiences and creatives, which significantly increase the number of followers on Facebook and Instagram and drive engagement on organic and paid posts. Julien has been great to work with, I definitely recommend working with G Transition and we look forward to working more with G Transition in the future”
Tony Boatman
Co-Founder - Impact X
⭐️ ⭐️ ⭐️⭐️⭐️ "We had the opportunity to work with G Transition in 2021 to support the launch of a major global Impact Technology event:Impact X. The team lead by Julien were exceptional in helping us plan and execute a social media campaign designed to build awareness and sell delegate tickets for the event. If you are a business looking to communicate your sustainability message or an impact focused organisation like us, I can recommend G Transition in the highest terms."
Book A Call Today

To protect our client’s privacy we’ve removed their brand name from this case study, but everything else remains the same.

The figures stated above are figures from a specific client. Results are not typical. We are not implying that you will be able to duplicate these results and are using these references for example purposes only. Your results will vary and depend on many factors...including but not limited to your background, experience etc. All business entails risk as well as massive and consistent effort and action.